Thanks for your interest in the subject. Here you can see some important links to get more understanding of Behavioral Finance as a stream of academia as well as practice:
Slices of Thoughts [My Blog]
Select bibliography (Journals and books) on Behavioral Finance:
Some eminent researchers in Behavioral Finance:
Note: The above list is not exhaustive. There is ample of literature and research (both theoretical and empirical) available on BFR.